SAROTTO is a
packaging and
visual identity
design project.
Captivated by
the story of the
family winery
and the
picturesque
vineyard
landscapes,
Chídr utilises
print finishing
and glass
techniques to
guide the
imagination
into the poetic
and tranquil
Italian
countryside.
Our focus is
on crafting
a romantic and
storytelling
brand image
that resonates
from the look
to the touch.
We achieved
this through the
incorporation
of colours,
textured and
embossed
paper materials.
The brand name
and logo are
strategically
designed to be
a distinctive
focal point.
